7 Best Content Marketing Platforms For An Effective Strategy

7 Best Content Marketing Platforms For An Effective Strategy

Content is everything.

It's at least one version of the saying that every website owner has. But in the ever-changing content marketing landscape, content distribution is second only to the content itself.

As competition increases, organizations need to invest in effective content marketing using multiple content marketing platforms.

How serious? 47% of companies plan to expand their content teams this year.

Here are seven tools to help you take your content to the next level.

1. Explosive Topics – Best for trending content

Brian Dean founded Backlinko and Exploding Topics, and Backlinko became a trusted content marketing resource as it grew from nothing to millions of users.

Since launching his website, Dean has aimed to help others by providing information on growing topics before they begin.

Bombing Topics aggregates data and uses an advanced algorithm that provides percentage increases for specific topics.

If you have access to this information, you can start writing the content first to start the contest.

2. BuzzSumo is the best social media content

BuzzSumo arrived in 2013.

Since then, the platform has diversified its service offerings to become a powerhouse for serious content marketers.

BuzzSumo provides insight into content discovery, search, tracking and influence. Choosing an influencer can go a long way in expanding your content marketing efforts.

By going to the Top Users section, you can select influencers who share articles that may be relevant to the topics you write about and reach out to those influencers to share your article to expand the reach of your content.

3. Outbrain is the best for original content

Outbrain was one of the pioneers of original content and won significant market share from the competition.

Today, Outbrain delivers 344 billion monthly content recommendations in more than fifty-five countries. It doesn't cost much to get started with Outbrain.

To start a campaign on the Outbrain Network, you can set a campaign budget of $20 and a CPC (cost per click) of 0.03 cents.

Regardless of how quickly you can apply your content marketing and strategically retarget users after they land on your website, Outbrain goes above and beyond, intent.

4. Patreon is the best for member content

Patreon offers creators a premium membership model.

Monthly customer engagements have provided creators with a consistent way to deliver high-quality content while making money.

Founded in 2013, Patreon quickly became the go-to platform for content creators to build loyal fans.

Content creators cover many fields, including videographers, podcasters, writers, artists, and musicians.

If you're a content creator and want to make money without starting a blog, Patreon is the way to go.

5. Content - Best Content Planning

Scheduling content distribution is easy with Contently. You can easily schedule times and dates to distribute content to multiple platforms.

The Storybook feature uses proprietary technology to create a predictive model of which topics will have the most impact.

In addition, Contently provides SEO recommendations and checks content voice and tone. One of Contently's strongest features is access to a premium creative network.

This can be a problem for experienced writers when they are just starting out.

Create a unique writer network so you can connect regularly. Many of these writers have published articles for The New Yorker, Wired, and the Financial Times, as well as many other prestigious publications.

It also gives videographers and designers access to help create more impactful content through a premium creative network.

If you're looking for an enterprise content marketing platform, Contently is the number one contender.

6. Scoop.it is the best content organizer

Scoop.it is a cloud-based content management platform that discovers and crawls online and social media content. Scoop.it crawls over 30 million web pages.

Quickly scale your content needs using the WordPress integration to publish content directly to your website.

Using expert content will help you build trust and provide value to your audience while highlighting your specific industry.

If you're not incorporating content curation into your content marketing strategy, you may be missing out.

Hootsuite recommends between 40% and 60% content to start your content marketing efforts.

7. Uberflip – Best for personalized content

Uberflip offers many options for content marketers, but one of the most important features that Uberflip offers is the ability to customize content for your audience.

As a result, content marketers turn to Uberflip to implement ABM (Account-Based Marketing).

Content personalization allows marketers to engage their audience with personalized messages and offers custom layouts and custom branding.

Considering personalization statistics, content marketers should focus on personalized messages.

don't finish

If your organization isn't investing in content marketing, it's safe to assume you're losing market share to your competitors.

Content marketing is not an option, but a necessity in today's environment.

As a result, there are many options for content marketing platforms to help you get started quickly.

There is no right to make a wrong decision to start content marketing.

You have to get up and get your feet wet.

Starting with one of the content marketing platforms above is a good step towards the right solution.

Additional resources:

Featured image: KoNG / Shutterstock

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