Freed Appoints Romy Walia As Chief Marketing Officer

Freed Appoints Romy Walia As Chief Marketing Officer

Romy Wallia

Depreciation platform Freed has announced the appointment of Romy Wallia as Chief Marketing Officer.

He will manage the company's overall marketing strategy and implementation, including consumer, commercial and digital marketing.

As a marketing veteran with nearly two decades of experience across three continents, Walia has been a pioneer in multi-channel marketing and corporate brand management. He leads cross-functional and cross-functional teams and has successfully delivered strategically and tactically accurate value propositions on the latest branding technology and advertising technology platforms.

Prior to joining Freed, he held the position of Product Manager at Vendasta, a comprehensive corporate platform that provides digital solutions for small and medium businesses.

Ritesh Srivastava, Founder and CEO of Freed said: “Our team embodies passion, empathy and service. As we strive to break the stigma around debt in our country, Rumi joins us with an increasingly diverse background in today's changing clients. We are confident that his expertise will be invaluable in our market reach strategy at this exciting stage of the journey and will help advance our mission.

“By introducing the concept of debt forgiveness and trying to remove the stigma of debt, Fred is trying to solve the cultural problem of our country. The company presents Freed as a market leader by utilizing the knowledge and experience of its team. This is a unique opportunity to set the tone and position ourselves as a market leader.”

He added, "As the company enters its next phase of growth in the Meta world today, I foresee great opportunities to open up during this transition to the Metaverse with the advent of web3.0. Which is why I'm excited to join Freed at this momentous event. I look forward to working with the management and the entire team. To take my ambitious and innovative business with great potential to the next stage of growth.”

Walia holds an MBA in Business Strategies and Publishing from Strathclyde Business School, UK. Based in Gurugram, he will work closely with the management team to grow the country's operations in India.

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