MEDIROM Healthcare Technologies Inc. Announces August 2022 Key Performance Indicators (KPIs)

MEDIROM Healthcare Technologies Inc. Announces August 2022 Key Performance Indicators (KPIs)

NEW YORK, Sept. 20, 2022 (GLOBE NEWSWIRE) -- MEDIROM Healthcare Technologies Inc. (NasdaqCM: MRM), a Japanese integrated medical services company (the "Company"), today announced its key performance indicators. As of August 2022. Data is available for all salons for which comparative customer and financial data are available, except for some salons for which this information is not available.

The following monthly KPIs provide insight into the company's business fundamentals and progress, updated through August 2022.

  • In August 2022, the number of rooms was 311, compared to 315 in the same period last year. From August 2021 to August 2022, 14 unprofitable theaters were closed, and 10 new theaters were opened through write-offs.
  • The total number of customers served increased to 72,250 in August 2022 from 66,323 in the same period last year. This growth is mainly due to the increase in the number of salons available through customer and financial data and the recovery of the economy after the COVID-19 pandemic.
  • Sales per customer increased to ¥6,705 in August 2022 from ¥6,592 in August 2021. The increase is mainly due to additional sales of additional value-added services.
  • The repeat purchase rate, a measure of repeat customers, fell to 80.1% in August 2022 from 81.3% in the same period last year.
  • The operating ratio increased to 49.8% in August 2022 from 46.5% in the same period last year. The increase is primarily due to the adjustment of the personnel schedule based on the size of the hall.
  • The total number of salons with data increased to 232 in August 2022, 221 in August 2021. The increase is due to the completion of the replacement of the guest management system in some lounges. The number of data rooms decreases when we close data rooms and increases when we open data rooms.
Number of rooms (*1) Number of data rooms (*2) Total Engaged Customers (*3) Sales per customer (*4) Repeat factor (*5) Work Ratio (*6)
August 21 315: 221: 66323 6592 yen 81.3: % 46.5: %
September 21 316 year 221: 65130 6428 yen 82.0: % 46.7: %
October 21 316 year 221: 68608 6486 yen 83.3: % 48.9: %
November 21 316 year 221: 65569 6466 yen 81.9: % 47.7: %
December 21 312 year 221: 71173 6634 yen 81.7: % 50.5: %
January 22 312 year 221: 62747 6570 yen 82.4: % 48.2: %
February 22 310 219: 54443 6662 yen 83.8: % 46.4: %
March 22 310 217: 61 417 6595 yen 82.4: % 46.5: %
April 22 309 232: 69,986 6616 yen 82.0: % 48.3: %
May 22 308: 232: 77291 6461 yen 79.6: % 50.1: %
June 22 307 231: 73259 6511 yen 80.4: % 50.3: %
July 22 309 231: 76521 6668 yen 80.6: % 50.3: %
August 22 311 232: 72250 6705 yen 80.1: % 49.8: %

(*1) Number of halls. includes our directly operating salons and franchise salons.

(*2) Number of stores with data. the number of stores for which financial data and comparable customers are available.

(*3) Total number of clients served. the number of customers served in salons for which financial and comparative customer data is available.

(*4) Sales per customer. the ratio of total salon sales to the number of customers processed across all salons and the comparison of customer and financial data available.

(*5) Return rate. Customer visit ratio The ratio of total customer visits for all salons in the relevant month for which comparable customer and financial data are available.

(*6) Launch ratio. ratio of therapist hours to total therapist hours (including wait time) for all salons with comparable monthly financials and clients.

*As of July 2021, the salon business is operated by Wing Inc. , which is a wholly owned subsidiary of the Company.

About MEDIROM Healthcare Technologies Inc

MEDIROM, a comprehensive healthcare company, has 311 toilets (as of August 31, 2022) across Japan, and Re.Ra.Ku® is the leading brand in the healthcare industry. In 2015, MEDIROM entered the field of medical technology and launched new medical programs using the Lav® educational application developed by the company. MEDIROM also entered the hardware market in 2020 and is developing the MOTHER Bracelet (formerly the MOTHER Tracker®). MEDIROM hopes that its wide range of health-related products and services will help it collect and manage user and customer health data and become a leader in big data in the healthcare industry. For more information, please visit https://medirom.co.jp/en

forward-looking statements

Certain statements contained in this press release are forward-looking statements pursuant to the 1995 Safeguard provisions of the US Securities Litigation Reform Act. Business strategies and plans, market opportunities, competitive position, industry environment and potential growth opportunities. In some cases, forward-looking statements may be identified by terms such as "may," "will," "should," "project," "goal," "objective," "hope," "expect," "could is". . . or "intend," "plan," "anticipate," "estimate," "believe," "communicate," "anticipate," "project," "potential," "goal," or any other word that indicates a future uncertainty about events or outcomes. These statements relate to future events or the Company's future financial results and are subject to known and unknown risks, uncertainties and other factors that could cause the Company's actual results, level of operations, performance or achievements to differ materially from future results. Levels of activity, performance or achievement expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements because they involve known and unknown risks, which in some cases are beyond the Company's control and in some cases could have, and are likely to have, a material effect on actual results of operations. . performance or achievement. Any forward-looking statements reflect the Company's current views about future events and are subject to these and other risks, uncertainties and assumptions regarding the Company's operations, results, growth strategy and liquidity. The Company undertakes no obligation to publicly update or revise these forward-looking statements for any reason, or to update reasons why actual results may differ materially from those projected in these forward-looking statements, even if new information becomes available in the future.

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Investor Relations, ir@medirom.co.jp

Copyright 2022 GlobeNewswire, Inc.

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