Kerala's Milk Marketing Federation Objects To Karnataka's Dairy Brand Nandini's Entry To State

Kerala's Milk Marketing Federation Objects To Karnataka's Dairy Brand Nandini's Entry To State

Karnataka-based milk brand Nandini has expanded into Kerala with the opening of two stores in the southern state. However, this decision was criticized by the local cooperative milk marketing association. The association opposed the move, saying it was concerned about the tendency of some national milk marketing associations to "aggressively encroach on markets outside their states."

"...the discovery that this has resulted in a complete breakdown of the spirit of cooperation in which the country's dairy sector has been organized for the benefit of millions of dairy farmers," the statement said. The chairman of local brand Kerala Milma, KS Mani, called the practice "unethical" in a statement.

“Amul's (Gujarat Milk Cooperative Association) efforts to promote its staple foods in Karnataka have been met with strong opposition from state stakeholders. But the Karnataka Milk Marketing Federation has recently opened branches in parts of Kerala to sell Nandini milk brand and other products. How can this be justified? Anyone doing this is a highly unethical practice that defeats the very purpose of the Indian dairy movement and harms the interests of farmers,” he said. Money also cites the agreement, which says cross-border milk trade is "a gross interference in the respective state's trading area."

“According to the current agreement and good business practice between dairy cooperatives, the cross-border sale of liquid milk should be avoided, as this constitutes a flagrant invasion of the sales territory of the respective country. "Such a practice on both sides will endanger the spirit of cooperation that has long been nurtured by mutual understanding and goodwill," he said. Significantly, Karnataka found itself caught in the crossfire between Amul and Nandini when opposition, Congress and pro-Kannada groups attacked the BJP for allowing Amul to sell fresh milk and curd to Bangalore, saying it was bad for business and would hurt the economy. . local brand Nandini. .

The debate erupted after Union Home Minister Amit Shah last December called for collaboration between the Amul and Nandini dairy cooperatives. The opposition alleged that the state government intended to merge Amul with Nandini, but the ruling BJP denied this claim.

Chief Minister Basavaraj Bommai said, "Nandini will become the number one brand in the country, but there should be no policy for Amul." (API)

(This story has not been edited by the Devdiscourse team and is automatically generated from a syndicated source.)

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